Rob Lee || Affiliate Marketing || Domains || Monetization

2011-06-29T01:22:00.001-07:00

What are your views on the motor industry social website www.MotorTradeBook.com ?

2010-07-08T01:04:00.001-07:00

Cool new 300mph car http://ping.fm/uN0wx

2010-04-13T23:11:00.001-07:00

CV Operators Show, NEC Birmingham here we come!

2010-03-10T08:02:00.001-08:00

Should Facebook create a security "alarm" when a user purports to be another person by adding / tagging their photo (recent Ashleigh Hall murder)?

2010-02-24T02:14:00.001-08:00

Wil the Yahoo! and Microsoft Search Alliance website http://ping.fm/Xd9Jt - gain ground on Google?

2010-01-06T03:02:00.001-08:00

Our current snowy, cold weather is nothing compared to previous years here http://ping.fm/uRh2x

2010-01-04T02:18:00.001-08:00

Happy New Year all! Playing catch up on emails and phone messages after long break!

2009-12-30T07:36:00.001-08:00

Looking forward to the NYE party tomorrow...

2009-12-21T16:21:00.001-08:00

Now on annual leave until Mon 4th Jan. Merry Xmas and a Happy New Year everyone!

2009-12-08T04:11:00.001-08:00

Any sales figures in yet, was Cyber Monday as successful as anticipated?

2009-11-30T16:09:00.001-08:00

With yet another child killed by a relative's pitbull (in Liverpool) they obviously aren't child friendly so shouldn't they be outlawed?

2009-11-11T07:26:00.001-08:00

Beware The Domain Registry of America t/a Domain Renewal Group as per ASA ruling http://ping.fm/SJneK

2009-10-23T15:32:00.001-07:00

Very interesting http://ping.fm/V3Tl1

2009-10-23T14:46:00.001-07:00

Watching Mad Max2 with a couple of cold beers

2009-10-21T07:14:00.001-07:00

25th anniversary for 1st ever domain reg'd SYMBOLICS.COM 15 March 1985 what do you think it's current owners XF.com have planned?

2009-10-06T05:58:00.001-07:00

BusinessCar.co.uk Awards voting now online

2009-10-06T05:57:00.001-07:00

WhatVan.co.uk Facebook a/c added

2009-08-28T01:06:00.001-07:00

Can't wait for the bank hol

2009-08-27T05:43:00.001-07:00

Trying Ping.fm to link all social networks - seems easy.

buying online

2009-06-08T09:13:00.000-07:00

Renewed car insurance online via price comparison site, varied to original quote, now calling them!

2009-05-29T09:05:00.000-07:00

Social Networks (MySpace, Facebook and Twitter - superseding the previous dominance of FriendsReunited in much the same way as Google did with Yahoo) have really taken off since my last blog.

What will be the next "in thing"?

Affiliate Marketing

2007-12-11T08:00:00.000-08:00

There are currently many Affiliate Networks in the UK

'99 in US, now UK and most of Europe. Offer variety of blue chip clients (ie VW) AdSelect/Advertising

site down currently AffiliateCommission.co.uk

est '97 UK's largest network + only one FREE to join for Merchants AffiliateFuture

Add your site to our affiliate program directory and link exchange program. Lots of webmaster resources and advertising tips. …AffiliateHangout

'05 own Brand Conversions and Silvertap, many plc clients AffiliateMarketing

AffiliateRocket.comAffiliateShop.comwill help and show you how to earn revenue from your Site. We list a complete directory of affiliate and referral programs. AffiliateTeam

AffiliateTracker

'00 developed into Network of 40,000 affiliate sites for CPA (Cost Per Acquisition) deal. Digital Window/ AffiliateWindow

part of a group online since 1995. part of a listed plc (Bizzbuild.com plc) affiliate-advantage

97, Europe´s most experienced provider in affiliate marketing. subs of United Internet AG then a subs of AdLINK Internet Media in 05 and now own Cible Click too AffiliNet

Affilit.co.uk (MillionsClub)

Now defunct Affinity ArcAltogetherAds.com

origins in inde online store, Bookpages, estd 96 acquired by Amazon in early 98. now offers books, music, games, tv/video, electronics +++ Amazon or and get paid to refer others Amazon

Associates

BeFree small network - now owned by CJ

Newcastle based innovative Network launched in 1999, took off in 2002 have some major and minor clients - most exclusive - now 3rd largest network in the UK with 100 major brands or so BuyAt

'06 fairly new entrants into the Affiliate marketing Network arena Clash Media

'07 new network - CleverAt

one of the larger affiliate networks over 4500+ Affiliate programs for you to join. anticipate to serve over 3.5 billion adverts & drive 80+million potential customers to our Merchant's websites. ClixGalore

a ValueClick co, provides advanced performance-based marketing solutions 100 top-tier advertisers in the United Kingdom and Ireland. Well established Commission Junction

sell thousands of web's most popular info-products every day. Has over 100,000 affiliates ClickBank

ClickXchange.com

'99. UKs 1st performance-based online marketing co. Now On London Stock Exchange DGM /UK Affiliates/ Fuel Network now owned by Fuel Advertising Network

American Network offering software schemes Digital River

new finance network , from longstandning web design co e-financial/CarterPhillips

FusionQuest.biz (Freefiliate)

'03 from the mighty Google seen nowadays on most sites Google AdSense

IncentaClickIncomeAccess.comearn cash for referring visitors to online shops and other merchants. iuk affiliates

delivers £500+ million of quality UK mortgage leads, every month to brokers nationwide. LeadBay

'99 bought by the Outsmarted Network in 2005, + manages the Checkmystats Affiliate Network; Checkmystats.com.au LeadHound

American Network fully launch in UK in '07 offering a variety of Blue Chip clients LinkShare

American Network offering software schemes MarketingRocket

'99 for all web-sites to manage their Performance Advertising cost-effectively. NetKlix

'04 owned by Sterling Rock Ltd. rapidly grown as a popular affiliate network. ocean affiliates

OffersQuest'98 privately owned Norfolk based internet media owner and finance content provider, OMG UK

'01 Scottish-based technically innovative network. network cookie tracking +++more PaidOnResults

another ebay company, Paypal has over 86.6 million accounts in 56 countries and regions Paypal

Holding Company for BuyAt Network PerfiliateTechnologies

'06 expanded from US, PrimeQpart of DoubleClick network Performics.comPlugInPro.com'07 new network various clients Profitistic

Another new entrant RevenueSource

'04 Manchester based, now 6th largest network in UK! R O-Eye

'06 but part of long est'd ValueClick Search123

'07 another new entrant, with key staff from another network Search Logic

Search over 4 million domains for sale or earn money (monetize) by parking your domain- Sedo

'00 a privately held Illinois, USA Corporation - earn $100 for each new sign up! Share aSale

ShareResults

(sister company to Affiliate Marketing) - exclusive agency for Tesco. Silvertap

'01 personal finance for high street banks, insurers and credit card issuers. Smart Quotes

'04 have built up quite a presence via search engine optimisation and linking Splut

'07 another new entrant, Stream 20

Invitation only affiliate network TOTC

'99 European biggie & UK No1 . 400+ merchants. performance-based marketing Trade Doubler

'07 new network, various clients Trienta

reach 60 million unique users, or nearly 40% of the U.S. Internet audience.* - also own Commission Junction & Search 123 ValueClick

'06 subsidiary of Walker Interactive, WASP

'04 to create a serious and professional presence in the on-line marketing arena. WebGains

'00, Berlin based Co multichannel commerce solutions in 25 countries with great plc clients Zanox

'07 new network Z-Mirage

What I'm up to at the moment

2007-12-11T06:35:00.000-08:00

Well here we are again; writing a blog, 18 months on from my first ever one on MySpace.com/internetretailer

Having left Timesonline/The Sunday Times Car Locator after 13 and a half years in July last year, I've since been Marketing Manager for Broadspeed, Affiliate Marketing and Used Car Channel Manager for DriveTheDeal and most recently Regional Sales Manager for Compucars/UK Websites. In January, I will return to a major publishing house when I will officially become Account Manager Online for WhatVan and BusinessCar magazines.

Since having my first website built for me back in '99 domainsunlimited.co.uk - I have registered and owned hundreds of domains. Some have been sold, expired, transferred to different web hosts and some simply renewed. During these period, I have learnt about monetizing domains by domain parking (receiving aregular advertising income from domains) via a variety of specialist companies that will add relevant advertising content relevant to your domain. These are companies specialising purely in this area:-
Afternic DomainHop Domain Spa DomainSponsor DotzUp GoldKey iMonetize Moniker NameDrive Parked Parking Dots SEDO TrafficParking Traffic Valet TrafficZ ParkingSite Fabulous
DotzUp, Traffic Club/Moniker, Great Domains/Domain Spa, Grant Media, Skenzo, NetVisibility, Site Parker, SmartNames, Google Domain Park
Once you register a domain name you can
1) develop it into your desired line of business website or
2) have it forward to another of your domains/websites
3) create a website using affiliate links (selling goods or services from household names or online only merchants) for a commission on a pay-per-click, pay-per-action(sale), pay-per-call, pay-per-text basis or pay-per-lead(sign up) basis.
4) if you are too busy or have no technical knowledge of how to create your own website, you can simply leave your domain parked, (this term has changed from its original term back in the mid 90's where you simply had a holding page, nowadays you can show that your domain is for sale AND make a regular income from it much like owning a property and renting it out!
a) with a holding page from your ISP that your domain has just been registered or saying "under construction" - until your website is ready or
b) why not create an income (monetize your domains) allowing paid for pay-per-click advertising on your domain whilst you decide and simultaneously advertise your domain for sale - this is known as domain monetization.

I have also explored the various Contextual and Monetization/Sales Agencies that can monetize your website :-
serve 200 billion+ ads a month (not typo) make your site a revenue generator. 24/7 Real Media
'96 AdManager helps publishers. Higher CPMs + less unsold inventory. Accipiter
'06 for contextual adverts AdBrite
places ads on own network of premium branded websites in b2b, ethnic, recruitment, shopping & sports. Earn premium amounts from the sale of ad inventory or a min. g'teed rate Adrevenue
AdJug.com
estd '00. serve 600m ads pm to 200+ UK publishers, hi vol brand name sites to good qual small niche market sites. maximise rev's from unsold inventory or a g'teed rate. AdViva
own Affili.net and SEDO Domain Parking. AdLINKTARGET is a unique network of 3000 sites access 75m+ internet users pm across Europe + 10 affinity categories. AdLINK
BidClix
IonSearch bid management tool easy-to-use interface for online marketers Bluestreak
'04 , contextual advertising company Clicksor
monitor competitors' internet ads. view ads from 1k+ sites in 25 markets worldwide. e-Netwatch
sell anything on ebay, trading since 1995 - get others to sign up too and earn from them eBay
Kanoodle
Mirage
Miva
Nixxie
couple of years, contextual advertising Oxado Contextual Ads
advertising monitoring service captures pretty much every advertisement run in the UK in every medium – TV, press, direct mail, door drop, internet, outdoor, radio and cinema. available 24/7 365 days a year. Thomson Intermedia
TroutMedia
VibrantMedia

The various search engines are also looking to attract more users, visitors and advertising revenue so have got in on the game too:-
Ask, Lycos, Google (as well as Mirage and Miva above too)

But by far the biggest impact on online advertising has been Affiliate Marketing.Started by PC Flowers and CyberSex sites back in '94, through Refer-It.com and Amazon in '96 to its current impact in 2006 of £2.1bn reatil sales repesenting 10% of all online sales in the UK (source E-Consultancy). The mechanics are simple:- Affiliates (associates/publishers/webmasters) place advertising links/banners/creatives/stock datafeeds on their websites/email databases from Merchants (advertisers like household names Woolworths, Argos etc) via indepenent or in-house programs or via Affiliate Network (similar to an advertsing agency)

See my separate post on Affiliate Marketing.

There are various ways to make money online, chosing a niche subject that you are familiar with and attracting the most visitors you can by linking, natural (organic) search engine optimisation and undertaking PPC (pay per click) activity over and above your competitors to bring in specifically tagretted visitors - opposed to buying in thousands of visitors that have no interest in your niche and ultimately will not click through on your adverts.